Building purpose-driven branding and web design for tech companies.
● Independent brand designer with over a decade of entrepreneurship, leadership, and collaboration with global teams within startups and design agencies crafting flexible visual identity systems.
Prezento
Leon Liability
Transforming brands with a strategic, collaborative creative process powered by AI
With years of hands-on expertise, I collaborate closely with tech companies, startups, and stakeholders to ensure their brands align with their vision and business objectives. My primary objective is to create bar-raising branding solutions that communicate the core brand from the concept phase to execution by telling stories, shaping perception, and ultimately driving growth.
Enhance market presence, ensure consistency, and boost efficiency.
Invest in branding and design to enhance your brand value, leave your competition behind and establish compelling reasons for customers to choose you. This approach will draw customers, retain talent, enhance sales, attract investors, build equity, and simplify transformations.
Kickoff and Blueprint
We start with an initial conversation to understand your goals and aspirations, followed by creating a strategic blueprint that outlines the roadmap for your brand’s development.
Discovery
With our partnership established, we dive deep into understanding your brand’s core. This step gathers the essential insights needed to shape the design process.
Strategic Design
With insights in hand, I create thoughtful and impactful designs—from logos to full visual identity systems—that bring your brand’s vision to life and resonate with your audience.
Refinement & Lauch
We refine the designs based on your feedback and prepare for a launch. You’ll receive all the assets and tools you need to introduce your brand confidently across every platform.
Enhance market presence, ensure consistency, and boost efficiency.
I understand that every business is unique, with its own goals, challenges, and aspirations. That’s why I’ve meticulously crafted branding packages to meet your specific needs. Whether you’re a new startup defining your brand for the first time or an established company seeking ongoing design services, I offer one-time solutions or monthly subscription plans to ensure your brand grows with your business.
Ideation
At early-stage business need a basic brand foundation and a minimal web presence to test and validate their ideas.
$4,990us
Get started
Brand Strategy:
Naming
Brand Purpose and Vision,
Core Values, and
Brand Personality.
Brand Positioning and Differentiation,
Brand Message,
Brand Tone and Voice, and Tagline Development,
Brand Storytelling,
Brand Audit, Audience Research & Insights.
Visual Identity (Basic):
Logo Design
(One proposals + Two revisions)
Visual Identity System:
Color palette,
Typography,
Two (2) stationery/collateral
Brand Style Guide (5 pages), and
Slide Deck Presentation (5 slides).
Imagery,
Iconography,
Illustration system,
Email templates.
Brand Marketing assets.
Web Design:
Landing Page Design (template-based)
Max. one (1) page + Hosting 1 year
Support 1 moths
CMS Integration
Advanced UX/UI Web Design,
No Code SAAS
Campaign Strategy:
MVP Discovery (guidance or consultancy),
Launch Blueprint, and
Content Strategy
Brand Evolution & Audit.
Growth
Business that require a more comprehensive brand strategy and enhanced digital presence to attract investors and early customers.
$9,990us
Get started
Brand Strategy:
Naming (if requierd)
Brand Purpose and Vision,
Core Values,
Brand Personality,
Brand Positioning and Differentiation,
Brand Message,
Brand Tone and Voice, and Tagline Development
Brand Storytelling,
Brand Audit, Audience Research & Insights.
Visual Identity
Logo Design
(Two proposals + Two revisions)
Visual Identity System:
Color palette,
Typography,
Five (5) stationery,
Textures,
Six (6) stationery/collateral,
Brand Style Guide (30 pages),
Slide Deck Presentation (10 slides),
Imagery, and
Iconography.
Illustration system,
Email templates.
Brand Marketing assets.
Web Design:
Marketing Website (templated with customization)
Max. five (5) pages + Hosting 1 year
Support 3 moths
CMS Integration
Advanced UX/UI Web Design,
No Code SAAS
Campaign Strategy:
MVP Discovery (guidance or consultancy),
and Launch Blueprint,
Content Strategy
Brand Evolution & Audit.
Scale
Business at this stage need to ensure consistent brand execution across various touchpoints and a more optimized digital experience to scale their reach.
$14,990
Get started
Brand Strategy:
Naming (if requierd)
Brand Purpose and Vision,
Core Values,
Brand Personality,
Brand Positioning and Differentiation, Brand Message, Brand Tone and Voice, Tagline Development,
Brand Storytelling,
Brand Audit, Audience Research & Insights.
Visual Identity:
Brand System Enhancement & Iteration, Visual Expansion for New Business Verticals or Markets
Two Logo Design for New Business Verticals or Markets - (Two proposals + Two revisions)
Visual Identity System:
Color palette,
Typography,
Imagery,
Ten (10) stationery/collateral,
Textures,
Brand Style Guide (45 pages),
Slide Deck Presentation (15 slides),
Imagery,
Iconography,
Illustration system,
Email templates, and
Brand Marketing assets (5)
Web Design:
Advanced UX/UI Web Design,
Max. ten (10) pages + Hosting 1 year
Support 6 moths,
CMS Integration, or
No Code SAAS
Campaign Strategy:
MVP Discovery (guidance or consultancy),
Launch Blueprint,
Content Strategy and
Brand Evolution & Audit.
$0,00/year
$4499/year
$9999/year
Creator
Ideal for early-stage business looking to establish a professional brand presence with essential design assets.
$3,850us / month
Get started
Cancel or Pause anytime.
One requests at a time:
Logo Design
Brand Style Guides
Iconography
Slide Deck Presentation
Illustration
Stationery material
Email Templates
Digital Brand Marketing assets
Landing page Web Design - (Webflow /Wordpress)
Average delivery time: 48 hours
Enterprise
Perfect for scaling companies needing comprehensive design support for consistent brand growth across all channels.
$7,590us / month
Get started
Cancel or Pause anytime.
Two requests at a time:
Logo Design
Brand Style Guides
Iconography
Slide Deck Presentation
Illustration
Stationery/collateral material
Email Templates
Digital Brand Marketing assets
Multi page Web Design - Webflow /Wordpress
Digital Marketing collateral
Social Media
Average delivery time: 48 hours
Do you still have questions?
Schedule a 10-Minute Intro CallA clear message and consistent visual experience at the right time ensure success
Invest in branding and design to enhance your brand value, leave your competition behind and establish compelling reasons for customers to choose you. This approach will draw customers, retain talent, enhance sales, attract investors, build equity, and simplify transformations.
Take the first step in redefining your brand with a global perspective
Whether you’re a new startup defining your brand for the first time or an established company seeking ongoing design services, I offer one-time solutions or monthly subscription plans to ensure your brand grows with your business.
Let's combine your vision with my expertise to create a cohesive brand design system
I believe in the immense power of brands. Not just any brand, but brands that inspire, that speak a global language, and that position companies not as fleeting names, but as flag-bearers of innovation.
Brands that not only generate wealth but also positively impact lives, driving the creation of a more inclusive world.
He's swift grasp of our ideas and clear communication made the creative process effortless. His artistic vision and tech-savvy expertise perfectly aligned with our branding and SAAS development needs, ensuring our ongoing satisfaction.
Sebastian Ospina
Founder